22nd ATOP National Convention and Pearl Awards | ||
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Country | Philippines | |
Date | 28 November 2021 | |
Venue | Metropolitan Theater, Manila | |
Brief Description | In lieu of travel and social gathering limitations, the Association of Tourism Officers of the Philippines (ATOP) will be celebrating their annual event through a synergistic new-norm approach: A staged event broadcasted live on social media and remote communication platforms in order to achieve the annual morale-boosting gathering, while being at the comfort of their own homes. The event will be organized by a private digital events provider with expertise in integrated marketing & communications, broadcasting both live and via digital platforms and full production capability. The event will comprise of a comprehensive inspirational, methodological training, actual convention of members, sparked with entertainment micro- segments that will run for 2.5hours. Guest speakers to deliver global perspective on how tourism sectors are managing the re-opening of industry and championing strategic leadership through the pandemic: adaptability and problem-solving with the virtues of optimism and resilience, and empowerment This will also include the conduct of the Pearl Awards, a yearly awarding ceremonies recognizing best tourism practices of the local government units and individuals. The event aims: 1. To promote unity and camaraderie amongst tourism representatives of Local Governments, ATOP members. |
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Project Officer | Milo Oropeza |