Recipients of the 35th ASEANTA Tourism Excellence Awards

Nine tourism service providers were recognized at the 35th ASEANTA Excellence Awards, honoring outstanding achievements across the ASEAN tourism sector. The event was held on January 27, 2026, at JPark Island Resort in Mactan, Cebu.

Organized by the ASEAN Tourism Association (ASEANTA) Philippines, in partnership with the Tourism Promotions Board (TPB) Philippines, the 35th ASEANTA Excellence Awards recognized travel and tourism companies, hospitality and resort operators, and M.I.C.E venue, among others, that demonstrated excellence across various categories.

A Sinulog dance performance showcasing Cebu’s rich cultural heritage

ASEANTA recognized distinction in tourism marketing, innovation, cultural preservation, sustainability, and service excellence, reflecting ASEAN’s commitment to raising industry standards and strengthening regional cooperation.

Winners in each category included the following:

  • Best ASEAN Travel Article: Shroff Travel, Philippines
  • Best ASEAN Tour Operator: CSL Travel & Tours, Cambodia
  • Best ASEAN Sustainability Program: Sudamala Resorts, Indonesia
  • Best ASEAN New Tourism Attraction: Enchanted Kingdom, Philippines
  • Best ASEAN Marketing and Promotional Program: AirAsia MOVE, Malaysia
  • Best ASEAN Hotel Package: Lotus Desaru Beach Resort & Spa, Malaysia
  • Best ASEAN Hotel Cultural Eco-Lodge: Borneo Nature Tours, Malaysia
  • Best ASEAN Cultural Preservation Effort Award: Borneo Nature Tours, Malaysia
  • Best ASEAN Convention Centre: SMX Convention Center, Philippines

TPB COO Maria Margarita Montemayor Nograles delivers her keynote speech during the event

TPB Chief Operating Officer Maria Margarita Montemayor Nograles recognized the winners and their contributions to the industry: “We commend you for representing the very best of what our region has to offer, and for setting the standard for excellence in ASEAN tourism. Tonight’s gathering affirms how strategic destination promotion, when guided by shared values and mutual trust, can elevate not just places, but the lives of the people who call them home.”

TPB’s support for the 35th ASEANTA Excellence Awards underscores its mandate to promote the Philippines while strengthening its partnership with ASEANTA in advancing ASEAN tourism.

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ABOUT TPB
The Tourism Promotions Board (TPB) Philippines is an attached agency of the Department of Tourism, mandated to market and promote the country both domestically and internationally as a world-class tourism and MICE destination. This is carried out through strategic partnerships with public and private stakeholders, anchored on travel trade shows and business meetings.

Reference:
Atty. Kristina M. de Guzman
Division Chief
Media Relations and Communications Division
[email protected]