Marketing Enhancement – Cagayan Valley

Community-based Tourism Program intends to dwell its strategy on the promotion and marketing of the CBT destinations by inviting tour operators and travel agents customizing and selling immersive experience that generates livelihood to the local community. The main objective of the program is to have an authentic CBT experience that will aide them in designing a sustainable tour packages to be offered to both domestic and foreign tourists. They will be assisted by industry experts in designing such packages.