PHITEX + MICECONnect 2025

The Philippine Travel Exchange (PHITEX) stands as the country’s foremost government-organized travel trade event, with a legacy dating back to its establishment in 1996. The event attracts esteemed qualified buyers from around the globe, affording them the opportunity to engage in meaningful table-top business appointments with distinguished Philippine sellers. Moreover, it enables participants to experience the allure of various Philippine tourism destinations through post-event tours, all with the overarching goal of bolstering tourist arrivals in our beloved nation.

This year, the PHITEX will be held alongside MICECONnect 2025.

MICECONnect is an innovative initiative stemming from the Philippine MICE Conference (MICECON), designed to foster meaningful connections and drive business opportunities within the Meetings, Incentive Travel, Conventions, and Exhibitions (MICE) industry. It serves as a specialized platform that brings together Philippine MICE stakeholders and international buyers in a focused business-to-business (B2B) setting. This program bridges the gap between local service providers and global decision-makers, enabling the Philippines to showcase its world-class MICE destinations, venues, and services while forging long-term partnerships with international industry players.