The Tourism Promotions Board (TPB) Philippines is set to further strengthen the Philippine MICE (Meetings, Incentives, Conventions, and Exhibits/Events) industry by gathering local MICE suppliers under one roof to showcase the country as a premium destination for international events and conferences.
Happening on October 21-28, 2019, MICECONnect will offer trade and business opportunities for Philippine MICE sellers through business to business (B2B) sessions with foreign MICE buyers.
The event will also feature an experiential familiarization tour to select Philippine MICE destinations for the invited buyers composed of MICE organizers from corporations, associations, incentive houses and independent planning companies from the Americas, Europe, and Asia.
MICECONnect 2019 is a continuation of the long-standing Philippine MICE Conference (MICECON). The two-year program, which began last year, provides not only comprehensive educational programs for local MICE stakeholders to learn new and effective global trends, approaches, and methods, but also business networking opportunities to help further develop the MICE industry in the country.
This year, MICEConnect will be held in conjunction with the 18th Philippine Travel Exchange (PHITEX).
Maria Febbie R. Alacapa
Media Relations & Communications Div.
Tourism Promotions Board
Ma. Patricia Yulo
Marketing Communications Department